Sunday 31 May 2009

Commercial - Adidas F50i: Spark, MJZ, 180/TBWA, Zinedine Zidane


From 180\TBWA comes the new 'Adidas F50i: Spark' commercial. Production from London's MJZ; Executive Creative Directors: Andy Fackrell, and Richard Bullock; Director Rupert Sanders; and Executive Producer Debbie Turner.

Wednesday 20 May 2009

Movies - Guy Richie's 'Sherlock Holmes' Starring Robert Downey Jr. and Jude Law


Sure, hardcore Sherlock Holmes' fans were none to impressed with swing from Conan Doyle’s original tale to that of Lionel Wigram’s new novel, while others remained sceptical on the choice of Guy Richie – after all, he's had a few turkeys of late, and Mr. Holmes is no ‘Lock Stock’ character - actually wipe that; this time round it would seem he is - he just has a different kind of banter – a more ‘Queen’s English’ style. As such, it appears Richie’s time in the wildness has ended with the Warner Bros up-coming movie 'Shelock Holmes'. While the proof ultimately lies in the pudding, going by the trailer, this one looks like a sure-fire hit for those involved. Staring Robert Downey Jr. as Holmes, and Jude Law as Watson, the film is produced by a host of luminaries including Bruce Berman, Joel Silver and Steve Clarke-Hall, who recently worked on the wickedly titled ‘Lesbian Vampire Killers’.

Monday 11 May 2009

Commercials - Coca Cola, Gremlins, Calvin Harris, Dougal Wilson, Mother, Blink and Many More


Everyone’s talking about it – and why wouldn’t they? It's nothing short of genius. Weird, wonderful, wacky and wired-out, the new coke ad, ‘The Organ Player’, from Mother is sizzling. From it’s bleached honey tones to its Calvin Harris soundtrack and top-hatted, knuckle cracking organ player, not to mention the cutesy lil’ gremlins, pied-pipering the coke drinking masses to their hilltop party-picnic, this commercial takes 'Coke is it' to a whole other level. Directed by Dougal Wilson (who apparently studied astro-physics at Durham – he's gone considerably more media since and has won Best Music Video Director at CAD a few times over) at Blink Productions, produced by Matthew Fone, with DoP Alwin Kuchler (Also Blink), and post courtesy of The Moving Picture Company.

Thursday 7 May 2009

Oniline - Phillips Cinema 21:9, Adam Berg and Stink Digital



So. Big action for Phillip’s Cinema 21:9 LCD TV, and the company’s new interactive website. We’re talking trumpets, cymbals, red carpets, paparazzi, and news teams at the ready – practically. We’re also talking some serious talent on the filming side. Enter Adam Berg and Stink Digital with ‘Carousel’, a short film, or rather ‘interactive movie’, which gives it all up for Phillip’s big, bashy, brand new LCD TV and site. And man, this short is a piece of work. Filmed as one nonstop tracking shot, the viewer is quite literally slap bam in the clowned-up, copped-up, guns and movie set action. Surrounded by interactive hot spots, 'Carousel' makes Rockstar Games' look like a little bit of unfocused fun. Still, it's altogether a different package, courtesy of Executive Producers, Mark Pytlik, Daniel Bergmann, Stephen Brierley, and DoP Fredrik Backar, and Tribal DDB, Amsterdam, it is an interactive work of art.